Wednesday, April 1, 2015

Buzzword "Technology Adoption"

Its popular to hear from big clients and gov the phrase "technology adoption" especially when talking about renewable energy technologies.  I am thinking about it now and am trying to decipher the phrase to get at what people really are saying...

Technology adoption is also saying what is the breakeven cost... sweet spot... that makes dollars sense to be willing to buy solar technology for my building?

Technology adoption is saying I know little to nothing about the technology but thinks its really intriguing... Yet what am I really benefiting at the end of the day?

Technology adoption is wondering if I am the first in the neighbourhood to buy it... to try it... and what will it add to my company's benefit.. or my personal reputation?

(Fill in your own ideas) ;)

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